Apps have become fairly ubiquitous in our culture. However, they continue to evolve and shape how consumers interact with each other and with media. The new age of apps has developed a sort of sixth sense. They are beginning to understand user behavior, preferences, and daily routines to deliver relevant and personalized content. At times, they begin to fathom certain characteristics of the user that he or she may not even know. In fact, 87% of Gen Xers and Ys say that they rely on apps more than they did a year ago, and 62% of people aged 18-49 believe that by the year 2050, apps will be more relevant than websites.
Perceptive media and anticipatory search is the brainchild resulting from a co-mingling of big data, GPS, and social media. This relationship allows apps to connect the dots on user behavior more efficiently than the user himself can do. Similar to how big data reveals complex social patterns that are invisible to the human eye, perceptive media and anticipatory search have spawned a sort of digital third eye that can look past the here and now to predict what consumers are likely to want, seek, or share next.
Pandora, Last.fm, Spotify, and most recently iTunes Radio all implement highly adaptive recommendation algorithms that supply the user with songs and albums that they might be interested in based on listening history. Netflix does the same for film and TV content. However, these are largely limited by data gathered over time from past use.
Google Now on the other hand, acts as the ultimate personal assistant by pulling information and content that users want, before they ask for it. The result is a slow fading of the “search box” and the rise of an age where information is automatically pushed to the consumer. For instance, Google Now will combine GPS, mail and calendar information to autonomously look up weather and traffic information. In the morning, it will remind the user to grab an umbrella due to inclement weather or leave 20 minutes early because of high-traffic on the route to a business meeting.
The growth of this technology may very well enhance, or even topple the ways in which society traditionally consumes media. Perhaps in the not-so-distant future, content will be specially catered to each individual. In other words, the cable box will no longer tell the viewer what he or she can watch at a given time, but rather, the audience will pick and choose to view content when and where they want to view it.
BookScout, a new book-discovery app developed by Random House, pulls data from Facebook likes, comments, tags and other general information to predict what books will interest readers. It then generates customized reading lists for the user.
Monsieur is an artificially intelligent robot bartender that syncs with its app counterpart to provide a truly unique drinking experience. While the user can go the more traditional route and use the touchscreen to choose a specific cocktail, the exciting bit is that Monsieur actually adapts to user preference, habits and schedule. For instance, it will know if you had a long day at work and might offer a double-shot. If you have company, it will offer to make multiple drinks; it will even calculate when your favorite team scores a goal and could offer you a celebration cocktail. The system also estimates blood alcohol level and might recommend calling a taxi.
Consumers will soon expect apps to anticipate their needs and desires and deliver smart content without them having to actively request it. The brands that will come out on top are those that cater to the growing need for personalized, interactive content and information.
Brands must also respect consumer privacy. Many people will say that they are willing to trade their privacy for a more enhanced user experience. However, they will also expect to fully comprehend specifically what they are giving up. Brands need to be transparent in their opt-in agreements.
It’s going to be ending of mine day, however
before end I am reading this impressive piece of writing
to increase my experience.
It’s great that you are getting ideas from this piece of writing as well
as from our argument made at this time.
I want to to thank you for this wonderful read!! I definitely enjoyed every little bit of it.
I’ve got you book-marked to look at new stuff you post…
You really make it appear so easy together with your presentation however I
find this matter to be actually one thing that I believe I’d by no means understand.
It sort of feels too complicated and very broad for me.
I am taking a look forward in your subsequent submit,
I will attempt to get the dangle of it!
Exceptional post but I was wondering if you could write a litte more on this topic?
I’d be very thankful if you could elaborate a little bit further.
Keep on writing, great job!
Here is my web site :: Judi Qq
With havin so much written content do you ever run into any problems of plagorism or copyright infringement?
My site has a lot of unique content I’ve either written myself or outsourced
but it looks like a lot of it is popping it up all over the web without my agreement.
Do you know any techniques to help stop content from being stolen? I’d
really appreciate it.
Hi just wanted to give you a quick heads up and let you
know a few of the pictures aren’t loading correctly.
I’m not sure why but I think its a linking issue. I’ve tried
it in two different web browsers and both show the same outcome.
Undeniably believe that which you stated. Your favorite justification seemed to be on the web the easiest thing to be aware of.
I say to you, I certainly get irked while people think about worries that they
plainly do not know about. You managed to hit the nail upon the top and defined out the whole thing without having side effect , people could take a signal.
Will probably be back to get more. Thanks
Wonderful items from you, man. I have consider your stuff prior to
and you are simply too wonderful. I actually like what you’ve
acquired right here, really like what you’re stating and the way in which you assert it.
You are making it entertaining and you continue to take care of to keep it sensible.
I can not wait to read far more from you. That is really a tremendous web site.
Hello there! I just want to give you a big thumbs
up for your excellent info you have right here on this post.
I’ll be returning to your site for more soon.
For newest information you have to go to see web and on world-wide-web I found this site as a best
website for most recent updates.
you are in point of fact a excellent webmaster. The web site loading speed is amazing.
It seems that you are doing any distinctive trick.
In addition, The contents are masterwork. you’ve done
a great job in this matter!
Yet Starburst is just not like most different slots.
Here is my web site; starbust slot review
Have you ever considered creating an e-book or guest authoring
on other websites? I have a blog based on the same subjects you discuss and would love to have you share
some stories/information. I know my visitors would
value your work. If you are even remotely interested, feel free to send me an email.
Hey there! Would you mind if I share your blog with my twitter group?
There’s a lot of folks that I think would really enjoy
your content. Please let me know. Many thanks
This is a really good tip particularly to those fresh to the
blogosphere. Short but very precise information… Thank
you for sharing this one. A must read article!
My family every time say that I am wasting my time here at web, except I know I am getting experience everyday by reading thes pleasant articles or reviews.
먹튀폴리스는 먹튀검증커뮤니티로써 꽁머니 제공은 물론, 먹튀사이트의 먹튀검증을 위한 검증사이트입니다.
먹튀폴리스 먹튀검증커뮤니티를 통해 신규 먹튀사이트 정보와 기존 토토사이트의 철저한 검증으로 먹튀없는 시대를 만들어가고 있습니다.
먹튀검증 먹튀폴리스를 사랑하는 여러분의 많은 호응바랍니다.
Quality posts is the important to be a focus for the users to go to see the
web site, that’s what this website is providing.
That is very fascinating, You’re a very skilled blogger.
I’ve joined your rss feed and look ahead to looking
for more of your wonderful post. Also, I have shared your website in my social networks
Hi there, I found your website by way of Google
while searching for a related topic, your website came up, it appears great.
I’ve bookmarked it in my google bookmarks.
Hi there, just was aware of your blog via Google, and located that it is really informative.
I am gonna watch out for brussels. I’ll be grateful
when you continue this in future. Many folks will probably
be benefited out of your writing. Cheers!
I believe what you said was actually very reasonable.
But, what about this? suppose you added a little information? I am not
saying your content is not solid., however what if
you added something to possibly get folk’s attention? I mean The
App-mosphere – Stuart Media Trends is kinda plain.
You should look at Yahoo’s home page and note how they
create news titles to get people interested.
You might add a lesbian video chat or a picture or two to grab
readers interested about what you’ve got to say.
Just my opinion, it would make your blog a little livelier.
Great post. I was checking continuously this blog and I’m impressed!
Extremely helpful information particularly the last part 🙂 I care for
such info a lot. I was seeking this certain info for a long time.
Thank you and good luck.
Please let me know if you’re looking for a author for your site.
You have some really great articles and I feel I would be a good asset.
If you ever want to take some of the load off, I’d really like to write some material
for your blog in exchange for a link back to mine.
Please blast me an email if interested. Regards!
I am truly thankful to the owner of this site who has shared this wonderful piece of writing at here.
У Нас скидки круглый год!
HoOkAh MaGic наш официальный бренд
Набрав в поисковике Вы можете посетить наш сайт
и возможно приобрести кальяны и всё для них.
Amy Deluxe SS07 Palm Steel еще одна модель высотой 79 см. Средняя цена 10000- 14500рублей. Amy Deluxe SS08 Hammer Steel красивый и стильный кальян высотой 85 см. Цена 11700- 14500 рублей. Amy Deluxe SS09 Stick Steel минималистичный и лаконичный дизайн. Высота 80 см. Стоимость 10490 рублей.